Impact Metrics on Dashboard

Our priority is making an impact on your key business metrics and improving your bottom line. In order to keep those numbers front and center we've added a new widget on the Aampe dashboard.

The impact widget gives you a quick overview of key business metrics as attributed to your messaging.

You can view the number of events linked to your Aampe messaging for the following metrics:

• revenue events (purchase complete, etc)
• add to cart events
• general app activity

And we show you what percentage those events represent relative to all activity in your app.

Want to learn more about how we calculate these numbers?

Check out our blog post here.

And watch this video on control groups: