Aampe works differently than other tools. To explain the functionalities, we need to use vocabulary you might not be used to in this context.
|What we call it
|What it describes
|A group of users based on filters you set.
|Another word for "variations". Alternates are message snippets. They can be mixed and matched by our AI.
|The Aampe App Interface
|Give your message snippets a meaning for the AI to learn from. We have six components: Value proposition, Offering, CTA, Greeting, Incentive, and Other.
|Datasets are lists of data that can be used in messages.
|Events are activities your users perform on your app.
|Another word for "message group". Mainly used in the tech context.
|The place where you create and schedule your message groups.
|Your events go into a funnel structure, so we know your users' start and endpoints. Our AI will optimize for your goals.
|"Labels" tell our model how your different message variants relate to each other.
|Weekly or daily global messaging limits
|A message group has many message variations.
|A way to cluster your messages and easily find them
|Triggers are based on the events a user has performed on your app. They can be used to trigger messages. Triggers limit our model's messaging options.
|Variations are message snippets. They can be mixed and matched by our AI.