Content team gains
While CRM teams are using fancy CDPs like Braze, CleverTap, MoEngage, and others, the tools copywriters have to work with are...much less advanced. The most common tools we run into: Spreadsheets. Google docs. Emails. Slack Channels. Even notepad.
![63cfc6ce3c3c2064d5dd34ff_639a3dab5118d1b950990575_hNr8lmuMnoIdVmiIU5pr7JGV97jr2gDL9IK7wHumyLjCM4qbQzjlVgbb1vrIKLxyr7bfdf5ED5EdAY0_j8DlZxFhx2IGaKR-H-Uo4_I9O4bQY2-nUqk8PvKozZpHdN-fmaot0oLTMrMNzfAuDO9ydDM6C9kL4OXx5yvIEqMoLSFRZg1Xl7pfWrEckyCtTg.png 1204](https://files.readme.io/2117a15-63cfc6ce3c3c2064d5dd34ff_639a3dab5118d1b950990575_hNr8lmuMnoIdVmiIU5pr7JGV97jr2gDL9IK7wHumyLjCM4qbQzjlVgbb1vrIKLxyr7bfdf5ED5EdAY0_j8DlZxFhx2IGaKR-H-Uo4_I9O4bQY2-nUqk8PvKozZpHdN-fmaot0oLTMrMNzfAuDO9ydDM6C9kL4OXx5yvIEqMoLSFRZg1Xl7pfWrEckyCtTg.png)
A typical copywriting setup before customers switch to Aampe.
One of the core features of Aampe is our Messaging Content Management System, a purpose built tool for writing and managing your content.
It helps copywriting teams stay organized and on track.
![63cfc6ce3c3c207c04dd3500_639a436e576108a39c289465_jYiB1ec2ouGcr-Xy9PBCLr_la-CxV-bqFa9I7YF_EQ_yGSpvG3G3lDB_t5ePFnFhQEZ6dMNr6MWiQLsMIB39OnQPms6Qrp0KCKEnsnHbVvp2xePGB_vkZtFNbmShvdqFJjCMtqSiEVIqZflAgRk-30lYMYYgDGBuM3hy1bk5_r0oOZfi_x6UZ5sBe4sXvg.gif 640](https://files.readme.io/9bfec7f-63cfc6ce3c3c207c04dd3500_639a436e576108a39c289465_jYiB1ec2ouGcr-Xy9PBCLr_la-CxV-bqFa9I7YF_EQ_yGSpvG3G3lDB_t5ePFnFhQEZ6dMNr6MWiQLsMIB39OnQPms6Qrp0KCKEnsnHbVvp2xePGB_vkZtFNbmShvdqFJjCMtqSiEVIqZflAgRk-30lYMYYgDGBuM3hy1bk5_r0oOZfi_x6UZ5sBe4sXvg.gif)
Here are a few of the benefits:
1. You can store all your content in one place. Tag it, label it, and find it with ease:
![63cfc6ce3c3c205f59dd34f7_639a3f18431130c886c74063_MJPI8Qad7uFHvSV-g1nc2CypgT-3J7qnGmkCTBsWMYaNREstO8YNIlz7zGOSxtv17p_PC_4LrHuSniRNQk06DRu0vO0sU7WErNkeJAlNojjgVapTTS2iGOYLV1GVhDstsjaaUQY8WNmONZ6oJlRPj3_Z9Zb53cWejKEJM0M84LQSgkfu02wpLXiDV8JmCw.png 774](https://files.readme.io/786ddbb-63cfc6ce3c3c205f59dd34f7_639a3f18431130c886c74063_MJPI8Qad7uFHvSV-g1nc2CypgT-3J7qnGmkCTBsWMYaNREstO8YNIlz7zGOSxtv17p_PC_4LrHuSniRNQk06DRu0vO0sU7WErNkeJAlNojjgVapTTS2iGOYLV1GVhDstsjaaUQY8WNmONZ6oJlRPj3_Z9Zb53cWejKEJM0M84LQSgkfu02wpLXiDV8JmCw.png)
2. You automatically recycle and reuse old content to compound your work and build out your catalog:
![63cfc6ce3c3c207c1edd34fd_639a3f187bebaf7a09e943bc_pHPFDxXtMIp75ZbZ0_Xe6iNTfI6crm9X6OoJnjEINnCWY3Xvgse4xli2sUN2PdVFctYmxxdWpv_DA0xk0rpjdvhVXpCKdKrZFe6N6VfGZ7F8VZj-3dhBg3_MF8KdmiBDoruIQziptCnfE2xDgs3kPIvetOgHRBWSnJ5s7AON_hRhJTZomZ_y_dhJZEempQ.png 698](https://files.readme.io/e1df726-63cfc6ce3c3c207c1edd34fd_639a3f187bebaf7a09e943bc_pHPFDxXtMIp75ZbZ0_Xe6iNTfI6crm9X6OoJnjEINnCWY3Xvgse4xli2sUN2PdVFctYmxxdWpv_DA0xk0rpjdvhVXpCKdKrZFe6N6VfGZ7F8VZj-3dhBg3_MF8KdmiBDoruIQziptCnfE2xDgs3kPIvetOgHRBWSnJ5s7AON_hRhJTZomZ_y_dhJZEempQ.png)
3. You can get an overview of your content strategy with zero extra effort:
![63cfc6ce3c3c206125dd34f8_639a3f18effd4d169fda2dd2_A__G9fS1L64bjlIBLZuc9x9NbhgPUZiP6-8cR4GZqJcKlT2bQ5CF-1PI0DcXuG57TdHpqIWzj_9pbGmXFtEGos7tDxY_L7QtSFnp-9Nb0hN34y86va5qZJfkz3HT97XyigMQXS_bC6cSPkhlPRdlqLMIfQnrToO85T4JlESgSlmBBOR9mxXY8OaV1ByWlg.png 1600](https://files.readme.io/807db21-63cfc6ce3c3c206125dd34f8_639a3f18effd4d169fda2dd2_A__G9fS1L64bjlIBLZuc9x9NbhgPUZiP6-8cR4GZqJcKlT2bQ5CF-1PI0DcXuG57TdHpqIWzj_9pbGmXFtEGos7tDxY_L7QtSFnp-9Nb0hN34y86va5qZJfkz3HT97XyigMQXS_bC6cSPkhlPRdlqLMIfQnrToO85T4JlESgSlmBBOR9mxXY8OaV1ByWlg.png)
4. You can get copy inspiration or see what you're already saying in other messages at the click of a button, so you don't have to start from scratch every time:
![63cfc6ce3c3c201f68dd3504_639a3f18f92f2cb0e4485b1a_adq9iYIMb2oXxcczexMDdbwjdsdU170xFbDh9mzZ2sXcdeyzmoodA4ZGWf74SxPmE6pij8U8PXJ3-kLePeOIRBTISa15Dd9nVcqEjEC_5KHUUPcZyjgoYxjjIJWXeXJ5XDifd2VL-YCefvUHYryJUx_6S0jvuV_4E07JYFN4-L7h9VtbOUfRKznDRGnsnw.png 1398](https://files.readme.io/ec0273d-63cfc6ce3c3c201f68dd3504_639a3f18f92f2cb0e4485b1a_adq9iYIMb2oXxcczexMDdbwjdsdU170xFbDh9mzZ2sXcdeyzmoodA4ZGWf74SxPmE6pij8U8PXJ3-kLePeOIRBTISa15Dd9nVcqEjEC_5KHUUPcZyjgoYxjjIJWXeXJ5XDifd2VL-YCefvUHYryJUx_6S0jvuV_4E07JYFN4-L7h9VtbOUfRKznDRGnsnw.png)
All these improvements add up to massive time savings for small teams and large teams alike.
Updated over 1 year ago